William R. Cobb Principal and Founder William R. ($Bill) Cobb is a successful business Executive who moved to Colorado to join the newly created US West  in 1985. Over the course of his career he has held such challenging assignments as Executive Vice President for a communications equipment company, Regional Vice President of a services company, President of  US West Federal Communications Systems, and Vice President and General Manager of U S West Communication’s Large Business and Government Services Division. He moved on to become President and CEO of a technology startup company and led the strategic planning activities for a telecommunications infrastruture firm. Recently, he served as Managing Director of North American Operations for CH2M HILL’s Communications Group. In addition to his corporate assignments, Bill has been an active contributor to the communities he felt privledged to be part of. He has been a member of the Colorado Commission for Space Science and Industry, and served multiple roles as both an officer and as board member for the Armed Forces Communications and Electronics Association. Bill has been recognized in America’s registry of outstanding professionals, and is the author of “Targeted Tactics – Transforming Strategy into Measurable Results.”  and the founder and principal of Targeted Tactics,® a management consulting firm specializing in tactical market planning.  bill@targeted-tactics.com